Seeing Nature Through Our Own Eyes :: Advertisements Advertising Essays

Seeing Nature Through Our Own lookmissing works citedCultural signs and messages can be nattern everywhere. Advertisements are unmatchable example of these signs and messages. All of these advertisements are made depending on what our society wants and how we pot things. For example, valety ads try to attract a busy, stressed out, urbanized man to a much peaceful and calm scenario by making a connection of their product to a peaceful part of spirit. Since we believe that character is peaceful and calm, we believe these products will bring us these qualities through character. If nature were labeled as disturbing and unbearable, then these ads, which try to connect nature with their product, would not attract us. Oscar Wilde also agrees with this when he points out Things are because we see them, and what we see, and how we see it, depends on the Arts that have influenced us(Oates 465). A thorough analysis of a few ads can help exemplify this belief. Everything we see, includi ng these advertisements of nature, is interpret differently depending on our background and experiences that has influenced us.All advertisements fall into one or more of terzetto categories putd by Merchant. These categories are pecking order, dialectics, or plain. The hierarchy category includes masculine aspects much(prenominal) as activeness, dominance, and ad opine. On the other hand, the pastoral category is the opposite of the hierarchy category and includes more feminine ideas such as passiveness, peacefulness, and motherhood. The remaining dialectic category is one that is hard to define because it is neither active nor passive. This category falls in between hierarchy and pastoral because it contains ads that contain ideas that are neither feminine nor masculine. The following descriptions of the three ads fall into one or more of these categories.The first advertisement of a Nissan Xterra SUV gives you a reference domain of strength, comfort, and power. The ad trie s to convince us to vitiate this SUV, which can be used to conquer nature comfortably. The ads has in long bold letters Couch for Sale, as it tells us that this SUV can be taken to the mountains, the rivers, the oceans, wherever and we can still be comfortable with this rude(a) type of couch. The ad tries to make our couch at home see boring and this SUV not only comfortable but also more fun by telling us rid ourselves of the soft, fluffy cushions and venture to where the fun is.